A family tradition since 1963. 

For over six decades, our family-owned business has proudly upheld the traditions and values established by founders Frances Kelly and John Waters. What began as a small operation has grown into a leader in the sterling silver jewelry industry, known for our unwavering commitment to quality, integrity, and exceptional customer service.

From the early days of cross-country road trips to build relationships with local jewelers, to becoming a trusted name nationwide, our mission has always remained the same: to earn the trust of our customers through honesty, fairness, and a dedication to excellence.

Today, the legacy continues with Eddie and Jack Waters, who carry forward the same standards of craftsmanship, customer care, and ethical business practices that have defined Kelly Waters since day one.

Quality Craftsmanship, Timeless Designs

At Kelly Waters, we believe that jewelry is more than just an accessory—it’s a reflection of personal style, moments, and memories. Each piece in our collections is thoughtfully designed and expertly crafted, ensuring that it not only meets but exceeds the expectations of our customers.

From stunning birthstones to sleek, stackable bracelets, we offer a wide range of collections that cater to every taste and occasion. Whether you’re looking for a meaningful gift, a timeless symbol of faith, or a statement piece for everyday wear, you can trust that our jewelry is made with care and designed to last a lifetime.

Our Core Values

  • Integrity: We operate with transparency and fairness in every interaction. We believe that trust is the foundation of every strong relationship, and we work hard to maintain that trust with our customers and partners.
  • Craftsmanship: Each piece of Kelly Waters jewelry is crafted to the highest standards using premium materials, including sterling silver, gold vermeil, and simulated gemstones. Our commitment to quality ensures that every piece is both beautiful and durable.
  • Customer Commitment: Our customers are at the heart of everything we do. From our lifetime guarantee to our exceptional customer service, we strive to exceed expectations at every step.

Designed for You

With an extensive range of collections, we offer something for everyone. Our popular birthstone jewelry celebrates individuality, while our ComfortFlex bracelets are known for their flexible, stylish fit. For those seeking a personal touch, our Bella Cavo collection features customizable pieces that make perfect gifts.

We also offer a range of men’s jewelry under the trusted Legère and Lindsay & Co. brands, with designs that combine classic style with modern appeal. Whatever your style or occasion, Kelly Waters has the perfect piece to complement it.

A Lifetime Guarantee

We stand by the quality of our jewelry, which is why every piece comes with a lifetime guarantee. Our commitment to excellence extends beyond the products themselves, with outstanding customer service and fast, reliable delivery. Whether you're a retail partner or a customer, we’re here to ensure you have the best possible experience.

Thank you for being a part of our story. As we look to the future, we remain dedicated to providing the highest quality jewelry and exceptional service that our customers have come to expect.

Shop Our Collection Today